This past week, the CEO of IDE (International Development Enterprises), Al Doerksen, asked the collection of VPs, Country Directors, and staff to bring a tangible ‘show and tell’ item to our first ‘home week’ meeting (4 weeks a year when everyone suspends travel to collaborate in Denver) as a symbol of IDE in our current experiences.

He asked our imaginations to run wild.. and so I closed my eyes, took a deep breath, and imagined the most important thing to me and why I am working with this organization. For me, its about the LOVE. Love for my children, of course, but also Loving and caring enough about every person in the world to work our tails off trying to give people at the ‘bottom of the pyramid” the opportunity to make more income with simple, affordable irrigation technology, so they can make their own choices and solve their own problems. The words Pride and Dignity ring true. Unleashing the power of smallholder farmer’s entrepreneurial spirit. Enabling these hard working farmer families to dream.

And so, to the meeting, I brought a little toy race car.. and read the poem below to everyone in the room, breathing deep in between every stanza. Enjoy.

What will I show my children?
Fast cars, or dried tears of happiness
on the face of a farmer who can
finally provide for his or her family?

What will I show my children?
That I maximized  shareholder profits, or
that I maximized smallholder profits?

What will I show my children?
A world that focuses on attacks and hate,
Or a world that provides
options and prosperity to
the developing world?

What will I show my children?
Expensive prep schools,
or that I helped millions
of girls go to school in
the developing world?

What will I show my children?
That we ignore the bottom of the pyramid..
where people are left out and can’t dream…

or that we – and them -

can be the change we want to see in the world?

-by Heidi Cuppari, written for her work with IDE – International Development Enterprises.

If you are interested in IDE’s work, please feel free to set up a meeting or teleconference with me.. I’d love to tell you more!

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